Challenging Stereotypes in Advertising: A Spotify Case Study on Gender and Sexuality

This project addressed the impact of gender and sexuality stereotypes in advertising, focusing on the question: When will advertisements stop feeding into the normal stereotypes and treat the world in the way we see it? By examining the portrayal of gender and sexuality in media, the project aimed to explore how advertisements continue to reinforce limiting stereotypes and how brands like Spotify can challenge these outdated representations. The goal was to push for more inclusive, authentic, and diverse advertising that reflects the true diversity of human identities, particularly around gender and sexuality.